BDR
Definition
Business Development Representative -- a sales role focused on generating new business opportunities, often through outbound prospecting into target accounts.
BDRs work to open doors at net-new accounts by identifying decision-makers, running multi-channel outreach campaigns, and qualifying initial interest. While the terms BDR and SDR are sometimes used interchangeably, BDR often implies a stronger focus on outbound and strategic account-based prospecting rather than inbound lead qualification. BDR performance is typically measured by meetings set and pipeline created.
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FAQ
What does BDR mean?
BDRs work to open doors at net-new accounts by identifying decision-makers, running multi-channel outreach campaigns, and qualifying initial interest. While the terms BDR and SDR are sometimes used interchangeably, BDR often implies a stronger focus on outbound and strategic account-based prospecting rather than inbound lead qualification. BDR performance is typically measured by meetings set and pipeline created.
What are the best BDR tools?
Top tools related to BDR: HubSpot, Salesforce, Pipedrive, Attio, Folk.